SEO website analysis
Key elements SEO website analysis
When we start to work with your website, we start with an analysis of the current state of affairs. The 3 key elements of the SEO website analysis are the following:
- Technique
- Content
- Popularity
We will check your website for all the relevant aspects of a high ranking in search engines. You will receive a clear report, with recommendations for improving your website. Subsequently, you can decide for yourself whether you will start to work with your website internally or if you would rather appoint Internet Advantage for your SEO.
The technique
In order to optimise the visibility of your website in the search engines, it is important that your website is built in a search engine friendly way. The URL structure, internal links and site structure should be understandable to search engines. A technically optimised site ranks higher in the search results. We can advise you and make the necessary technical adjustments in order to ensure an optimal search result.
Speed
Since early 2010, the loading time of your website is a factor that counts in your position in the search results. Apart from the fact that a faster website ensures a higher ranking in the search results, a fast website also improves the user experience of your visitor, who won’t leave the site so quickly and will even proceed to conversion more often. Shortening the loading time can be done in several ways. We would be happy to advise you in this matter.
Texts on your site
Besides the technique, the content of your website is also very important for the visibility of your website. The texts on your web page determine to a large extent for which keywords you will be found. We will check your texts on relevance, content and the use of the appropriate keywords. If necessary, we will rewrite the texts in order to improve the ranking of your website on the keywords for which you want to be found. Obviously, we will make sure that the search engine friendly texts are attractive to your visitors, since the visitors always come first.
Popularity
The popularity of a website depends on which and how many other sites point to a page. A while ago, the number of links and the authority of these links were by far the most important factors for determining your position in the search results. Currently, there are also other factors that count, but quality incoming links are still of major importance. We will help you build a balanced link profile, which guarantees you a higher ranking.
Support during implementation
Obviously, we also offer support with the optimisation of the website. We can both advise you and offer operational support with the implementation of the adjustments.